You do the trade. I build the website and tools that turn searches into booked jobs. No bloat, no jargon, no half-finished builder site. Just the thing that brings in work.
When you're on a job you can't answer, and the caller just dials the next name on the list. Nothing captures the lead while you're under a sink.
A slow, dated, or DIY-builder site tells a homeowner you might be dated too. They judge the work by the site before they've seen the work.
Referrals are great until they run dry. Without search and a site that converts, growth stops at whoever already knows you.
Show up when someone in your area searches "emergency plumber" or "roof repair near me," and give them one obvious thing to do: call, text, or request a quote. Every visit is aimed at a booked job.
Clear work photos, licensing, service area, and real reviews front and center. By the time they contact you, they've already decided you're the pro — so you're quoting, not convincing.
Quote requests and appointment booking, with follow-up that runs on its own. Fewer missed messages and faster replies, no lead sitting cold in a voicemail box overnight.
A simple CRM ties it together: every job and customer in one place, with reminders for repeat service and seasonal work. The relationship doesn't end when the invoice is paid.
Same playbook, tuned to your trade and the way your customers actually search.
Show up for "emergency plumber near me," capture the call while you're under a sink, and let homeowners request a quote or book a drain cleaning without playing phone tag.
Furnace out in January, AC dead in July. Be the first name West Michigan finds, with seasonal service, financing info, and fast quote requests built right in.
Panel upgrades, EV chargers, rewires. A licensed, trustworthy site that reassures homeowners and lands the estimate before a competitor calls them back.
Big-ticket work needs proof. A portfolio of finished jobs, a clear service area, and real reviews turn a browsing homeowner into a booked consultation.
Roofer, landscaper, painter, cleaner, excavator. If you run a local trade in West Michigan, the same approach works. Tell me what you do.
A short call about your work, your service area, and where jobs come from now. No tech homework on your end.
I build the site and tools, write the copy, and wire up the lead capture and CRM. You review; I cut anything that isn't pulling its weight.
You go live with something that books jobs. I stay on hand for changes, so it keeps working as the business grows.
Occam's Garage is a one-person shop in Grand Rapids — you'll work directly with the person who writes the code, start to finish. More about who's behind it →
A quick call, no pressure. I'll tell you straight whether a new site will bring in work for your business, and what it'd take.